The Sinclair dinosaur toy is a piece of Americana. The green Brontosaurus (Apatosaurus) has been Sinclair Oil’s mascot since 1930, making it one of the most recognized corporate dinosaur logos in history. Vintage Sinclair gas station dinosaur toys, inflatable promotions, and branded merchandise are sought-after collectibles, while modern reproductions keep the iconic green dino available for new generations. (Check prices on Amazon)
Looking for more? Browse our Complete Guide to Dinosaur Toys (2026) covering every type, brand, and age group.
Vintage Sinclair Oil Dinosaur Toys
The most collectible Sinclair Oil dinosaur toys are the inflatable green Brontosaurus figures that gas stations gave away during promotions from the 1960s through the 1990s. Original vintage inflatables in good condition sell for $20-60 on eBay. Small molded plastic Sinclair dinosaur figures from the same era are more affordable at $5-15 each. (See vintage pieces)
The 1964 New York World’s Fair Sinclair Dinoland exhibit produced the most coveted promotional items — guide booklets, souvenir figures, and stamped coins from that event command premium prices among both dinosaur toy collectors and World’s Fair memorabilia enthusiasts.
Modern Sinclair Dinosaur Merchandise
Sinclair Oil still sells branded dinosaur merchandise through their company store and at Sinclair gas stations in the western United States. Modern offerings include small plastic Brontosaurus figures, plush toys, stickers, and branded apparel. These make charming roadtrip souvenirs and quirky additions to a dinosaur figure collection.
For kids interested in the history behind the Sinclair dinosaur, this is an excellent conversation starter about how dinosaur fossils connect to petroleum geology — the original reason Sinclair chose a dinosaur mascot. Pair with a Mesozoic Era guide for the full science connection.